From product concept to a retail-ready flooring line
An American retail partner worked with URBVO to develop a private-label epoxy floor coating line for the residential market. The cooperation focused on creating a product solution that was easy to understand, simple to apply, and suitable for retail distribution. From formulation and packaging to product positioning, the system was adapted to the partner’s market requirements. The project reflects URBVO’s ability to support distributors beyond product supply, helping partners develop practical flooring products for their own brands and sales channels.

